National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, âAdd Some Playâ, developed by creative
This guerrilla stunt that Grant McCann Erickson in Colombo did to promote the SriLankan Airlines Golf Classic had many people momentarily upset and speed dialing their insurance companies... Until a cute representative revealed that it was all a sticker and hearty laughs were had by all. It reminds me a little bit of Vegemite's cricket balls in car windows... But I suppose it could be worse
Grant McCann Erickson